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· Commercial

Sales Team Lead (Cape Town)

Fresha

Senior · 4+ yrsOn-site · Cape Town, South AfricaListed 29d ago
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Backed by

BECO Capital

HQ

🇦🇪 London, United Kingdom

Open roles

136

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About the role

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Commercial · Cape Town · Hybrid Sales Team Lead (Cape Town) Apply for this job Sales Team Lead | Cape TownAbout FreshaFresha is the leading AI-powered operating system for the global beauty and wellness industry, giving businesses everything they need to run smarter, grow faster and build stronger client…

What you will do

  • Outbound Sales: Take ownership sourcing new leads, responding promptly and effectively to maximise conversion and new partner acquisition.
  • Discovery & Consultative Selling: Understand each prospect’s business, challenges and objectives, then demonstrate how Fresha can help solve their specific needs.
  • Full Sales Cycle: Manage opportunities from initial contact through to close, handling objections, maintaining momentum and delivering a strong prospect experience throughout.
  • Pipeline & Performance: Maintain structured follow-up across active opportunities and consistently achieve individual and team targets relating to conversion and revenue.
  • CRM & Collaboration: Keep CRM activity and pipeline information accurate, while working closely with Commercial and Onboarding teams to ensure a smooth partner journey.

What they are looking for

  • 4+ years of experience in sales, inside sales, telesales or lead conversion, ideally within a B2B environment.
  • A proven ability to work towards targets, manage opportunities and consistently convert prospects into customers.
  • Strong discovery and questioning skills, with the ability to understand business challenges and connect them to a relevant solution.
  • Excellent verbal and written communication skills, with the confidence to engage with business owners and decision-makers.
  • Highly organised, able to manage multiple opportunities and comfortable handling objections in a fast-paced, target-driven environment.
  • Naturally curious, commercially driven and motivated to continuously learn, develop and improve.

Benefits

  • Fully covered private health insurance after probation, confidential counselling
  • 15 days of annual leave, plus bank holidays
  • 3% employer contribution when you contribute 5%
  • Access to premium wellness products, services and everyday discounts through Circular Benefits
  • Complimentary daily snacks and drinks, plus a fully catered lunch every Friday, and breakfast on Monday
SalesInside salesTelesalesLead conversionB2B salesConsultative sellingPipeline managementNegotiationCRM
Full posting text

Sales Team Lead | Cape Town

About Fresha

Fresha is the leading AI-powered operating system for the global beauty and wellness industry, giving businesses everything they need to run smarter, grow faster and build stronger client relationships.

In May 2026, Fresha secured an $80M growth investment from KKR at a valuation of $1B , officially reaching unicorn status and bringing total funding raised to $285M. Already profitable, Fresha is using this investment to accelerate global expansion and drive the next generation of AI and product innovation.

Today, Fresha operates at global scale, with offices across Europe, North America, the Middle East and Asia Pacific. Our platform is trusted by 130,000+ beauty and wellness businesses across 120 countries , with more than 1.5 billion appointments booked to date.

Our mission is simple: help beauty and wellness businesses grow by giving them the technology they need to attract clients, manage their operations and run their business in one place.

We’re continuing to scale rapidly across markets, teams and products, making this an exciting time to join us.

Role Overview

Sales Team Lead | Cape Town | Office-based (5 days/week)

We’re looking for an ambitious Sales Team Lead to join our growing commercial team in Cape Town, focused on converting qualified inbound leads into new Fresha partners.

You’ll be responsible for understanding the challenges of prospective businesses, demonstrating how Fresha can help them run and grow their business, and managing the sales process from initial contact through to close.

This is a hands-on, target-driven sales role where you’ll have the opportunity to develop your commercial skills in a fast-growing technology business. You’ll work closely with our Commercial and Onboarding teams to ensure prospective partners have a great experience from their first interaction with Fresha through to becoming an active customer.

You’ll be joining a fast-paced environment where performance, learning and continuous improvement are highly valued. We’re looking for someone who is naturally curious, commercially driven and enjoys speaking to businesses, understanding their needs and finding the right solution for them.

To foster a collaborative environment centred on in-person interaction and teamwork, this role is 5 days/week in our Cape Town office.

What You’ll Do

Outbound Sales: Take ownership sourcing new leads, responding promptly and effectively to maximise conversion and new partner acquisition.

Discovery & Consultative Selling: Understand each prospect’s business, challenges and objectives, then demonstrate how Fresha can help solve their specific needs.

Full Sales Cycle: Manage opportunities from initial contact through to close, handling objections, maintaining momentum and delivering a strong prospect experience throughout.

Pipeline & Performance: Maintain structured follow-up across active opportunities and consistently achieve individual and team targets relating to conversion and revenue.

CRM & Collaboration: Keep CRM activity and pipeline information accurate, while working closely with Commercial and Onboarding teams to ensure a smooth partner journey.

Market Feedback: Share insights on lead quality, customer needs, recurring objections and market trends to help improve our sales approach and conversion rates.

What We’re Looking For

Sales Experience: 4+ years of experience in sales, inside sales, telesales or lead conversion, ideally within a B2B environment.

Commercial Track Record: A proven ability to work towards targets, manage opportunities and consistently convert prospects into customers.

Consultative Selling: Strong discovery and questioning skills, with the ability to understand business challenges and connect them to a relevant solution.

Communication: Excellent verbal and written communication skills, with the confidence to engage with business owners and decision-makers.

Organisation & Resilience: Highly organised, able to manage multiple opportunities and comfortable handling objections in a fast-paced, target-driven environment.

Curiosity & Growth: Naturally curious, commercially driven and motivated to continuously learn, develop and improve.

Your Opportunity at Fresha

Develop Your Sales Career: Build your skills across discovery, consultative selling, negotiation and full-cycle sales within a high-growth technology company.

Sell a Product People Need: Help beauty and wellness businesses solve real operational and commercial challenges through Fresha’s all-in-one platform.

Learn from Strong Sales Leaders: Work closely with experienced commercial leaders and develop within a high-performance sales environment.

Make an Impact: Your conversations with prospective partners directly contribute to Fresha’s growth across global markets.

Grow with the Business: Join Fresha at a period of rapid international expansion, with opportunities to take on greater responsibility as the business scales.

Help Build What’s Next: Contribute ideas and feedback that improve our sales processes, customer experience and approach to winning new partners.

Benefits

Private Healthcare & Wellbeing: Fully covered private health insurance after probation, confidential counselling.

Annual Leave: 15 days of annual leave, plus bank holidays.

Pension: 3% employer contribution when you contribute 5%.

Perks & Discounts: Access to premium wellness products, services and everyday discounts through Circular Benefits.

Food & Refreshments: Complimentary daily snacks and drinks, plus a fully catered lunch every Friday, and breakfast on Monday.

Inclusive Workforce

At Fresha, we are creating a culture where individuals of all backgrounds feel comfortable.

We want all Fresha people to feel included and truly empowered to contribute fully to our vision and goals. Everyone who applies will receive fair consideration for employment.

We do not discriminate based on race, colour, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying.

If you have any accessibility requirements that would make you more comfortable during the interview process and/or once you join, please let us know so that we can support you.

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Fresha

Software Development

Fresha is the world’s leading marketplace platform for the beauty, wellness, and self-care industry, trusted by millions of consumers and businesses worldwide. For consumers, Fresha offers a seamless way to discover, book, and pay for beauty and wellness services with top local professionals. For businesses, Fresha provides an all-in-one platform that streamlines operations, from appointment management to client engagement, helping them grow effortlessly with powerful business software, integrated payments, financial services and cutting-edge technology solutions.

Fresha’s comprehensive ecosys

Backed by BECO Capital

Company pageWebsite

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